Every Day is a Training Day. At JGPR Academy this winter, it certainly seems like it!

1. Social Media Basics and Media Relations for Police, Fire, EMD and EMS – With Chief Rob Reardon

THIS COURSE IS APPROVED FOR STATE 911 DEPARTMENT CREDITS IN MASSACHUSETTS

Tuesday, Feb. 13, 2024 from 12 p.m. – 4:30 p.m. EST
In person and Zoom Hybrid
JGPR Academy Canton Training Center
719 Washington Street
Canton, MA 02021

Completing this course will teach you:

• How Social Media Can be Effective for Your Department
• How to Develop the Framework for a Successful Social Media Program
• How to Build Your Brand and Grow Your Audience
• The Importance of Engaging with Your Audience​

$199 per person

2. Advanced Social Media Police, Fire, EMA and EMS – With Captain Stephen Davis

Wednesday, Feb. 7, 2024 from 12 p.m. – 4:30 p.m. EST
Zoom ONLY — Limited Seats Available — Open to all of North America

Completing this course will teach you:

• How the words and content you choose can build relationships​
• How to manage interactions​
• How to use photos and graphics for effect​
• Tools to make you a better storyteller​

Is your agency’s social media stale or just not connecting to the people you serve? Are you ready to share important information in an engaging way? This course will focus on telling your agency’s story honestly through social media. In Advanced Social Media for First Responders you will learn what content to emphasize, what to avoid, and how graphics and photos can make your mission stand out – all without resorting to gimmicks.

Retired Pensacola (FL) Police Captain Stephen Davis will share his expertise that led to his department’s rapid ascension into being one of the most highly touted social media programs in law enforcement. Over the span of four years, Capt. Davis advanced the Pensacola Police Department’s social media presence 800%, won multiple awards, and was covered by national news organizations.

$199 per person — limited seats.

3. Public Relations and Media Relations for Police, Fire, EMS and EMA – With John Guilfoil

Tuesday, March 5, 2024 from 12 p.m. – 4:30 p.m. EST
Zoom ONLY — Open to all of North America

Completing this course will teach you:

• A basic understanding of Public Relations and Media Relations
• Understanding the need to act and communicate quickly during a crisis
• Understanding how effective communication builds public trust and legitimacy for your Department
• The importance of Media Relations skills and overall Communication

Communicating with the residents and community members you serve is a critical component in building trust, relationships, and legitimacy in the eyes of those you are sworn to protect. Additionally, building a rapport and managing your relationship with the media that covers your department can lead to consistent news coverage and create an ally when you need to get information out in a timely manner.

$199 per person.

Memberships

Don’t forget to sign up for memberships for yourself or your agency! Save 30% on ALL live classes and gain unlimited access to ALL of our on-demand classes in our growing library! Agencies can gain a year of unlimited training access for just $999!