The Salvation Army in Haverhill Calls on Volunteers to Register to Ring in Support of Iconic Red Kettle Campaign

With Requests for Assistance on the Rise, Iconic Fundraising Campaign Helps Fill the Gap

HAVERHILL —The Salvation Army’s iconic Red Kettle fundraising campaign launches in just a few weeks and the non-profit organization is calling on the Haverhill community to register to ring this holiday season. More volunteers are needed to help The Salvation Army meet increasing year-round needs across critical Salvation Army programs. This year, The Salvation Army Massachusetts Division hopes to raise close to $2.5 million. 

Volunteers are crucial to the success of the campaign across thousands of zip codes nationwide. Every dollar raised through The Salvation Army’s Red Kettle Campaign remains in the community where it was given. 

“The generosity of our community during the Red Kettle Campaign provides essential funds for The Salvation Army to step in to fill the gap in times of crisis, but we can’t do it alone,” said Major Lynnann Rivers, The Salvation Army in Haverhill. “Many of our neighbors and local community partners have made it a holiday tradition to give their time to help others and we hope that they will step up again.”

Opportunities to ring are available Monday through Saturday during the holiday season, with the most need on Saturdays in November and December.

Individual volunteers are encouraged to sign up for 2-hour shifts. “For every two hours a volunteer spends ringing a bell, their support helps The Salvation Army provide a family with a full meal,” Rivers said. Group volunteers are welcome to register for an entire day and can rotate shifts throughout their time slot. Service and community groups, musicians, students, individuals and families are also welcome.

“The Salvation Army is here, not only at Christmastime, but all year round to help people when times are tough,” Rivers said. “People’s time and donations are bringing hope to our community, as no family should ever have to choose between paying for rent and utilities or putting food on their table.”

Volunteers who are interested in registering to ring to support The Salvation Army in Haverhill and surrounding communities can learn more by contacting Major Lynnann Rivers at lynnann.rivers@use.salvationarmy.org or by visiting SalvationArmyMA.org/Volunteer.

With fewer retail stores, coin shortages, and more people shopping online, The Salvation Army is providing those who are unable to ring or give in person an opportunity to give back to their community by registering as Virtual Ringers online by clicking here.

Each year, The Salvation Army will serve more than 25 million people across America – including many here in your community. That means over 55 million meals for the hungry, over 10 million nights of shelter for the homeless, and countless Christmas gifts for children who may otherwise go without.

To learn more about the history of the red kettle and the benefits of bell ringing, click here. 

About The Salvation Army

The Salvation Army annually helps 25 million Americans overcome poverty, addiction, and economic hardships through a range of social services. By providing food for the hungry, emergency relief for disaster survivors, rehabilitation for those suffering from drug and alcohol abuse, and clothing and shelter for people in need, The Salvation Army is doing the most good at over 7,000 centers of operation around the country. During times of disaster, 100 percent of designated donations to The Salvation Army are used for immediate response and long-term efforts. In the first-ever listing of “America’s Favorite Charities” by The Chronicle of Philanthropy, The Salvation Army ranked as the country’s largest privately funded, direct-service nonprofit. For more information, visit SalvationArmyMA.org. Follow us on X @SalvationArmyMA and #DoingTheMostGood. 

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